Turning research into results: The full journey of content-first design in SaaS
This blog walks through the full process of creating a content-first website for a SaaS product, from research to copywriting to design execution. Using Flowbit as a case study, it shows how aligning strategy, structure, and storytelling leads to conversion-focused design. You’ll learn how to define user goals, map them into content, translate the content into design, and ensure every decision supports clarity, consistency, and results.
designBy Tom Yan